Girly, Joyful, Effortless

Hana’s first Uber Wishlist focused on fall and winter and a year and a half later, we added a double wishlist featuring warm weather items. Her photo shoot incorporated pieces from both lists as the Poplin approach is always about maximizing flexibility and functionality. When we met, she adored designer pieces but often found herself returning items because she couldn’t figure out how to make her overall look represent what she was going for. She was ready to experiment and wanted clear guidance on how to find pieces herself and what would flatter her frame.

Approach: As a software engineer who also loved leaning into her creativity, it was evident that the clear guidance on her personal profile would be essential to her achieving self sufficiency when it came to her personal style. Showing off her shape with crop tops and belts, but still keeping her look fresh and relaxed in luxurious designer pieces would ensure that her vision met reality.

From the client:

Mellicia really helped me find me. I always had an idea of the kind of vibe that I want to give out to the world through clothing, but I could never get it quite right. I struggled with expressing myself in a that way and often looking and the mirror and thought, “this isn’t the real me.”… After Mellicia helped me, I not only started to wear clothes that I truly enjoy, but I am also starting to get better at finding the exact kind of clothes that I want from the sea of different kinds of stores online.”