Posts in Style Tips
10 Brands, Retailers and Causes: Shop Your Values & Maximize the Impact Now

As a personal stylist for women and evangelist for all things that excite me, making the periodic lists of My Favorite Things is one of my great joys. This one, in particular, is focused on brands and retailers that are not only exciting for their visual design but also because of the values that each brand and/or retailer supports. Ideally, all of our purchases are aligned with our values. For some, those are a willingness to spend more in order to support up and coming designers or those who pay people a living wage. Others prefer sustainable brands that limit materials to biodegradable items, those that take up fewer resources or choices that reuse existing items. And for others, brands that align with her values may mean finding the best deal which leaves more of the budget for other items. My role is not to impart my values on anyone else.

Above all, I teach each of my personal styling clients to shop using clear filters: body type, personal style key words, color palette, lifestyle and when possible, values. So, keep those in mind when you dive into this list of my very favorite brands and retailers right now. I can’t wait to hear what you think!

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I'm Petite. When Should I Buy Petite Clothing and When Should I Buy Standard Sizes and Have Pieces Tailored?

As a personal stylist for women everywhere, I’ve spent over a decade working with hundreds of women to harness their style. At a Poplin client event a few years ago, we took a group photo. It wasn’t until looking at the photo that I realized how many of my clients are petite. Of course, it makes sense. Finding pieces that fit your body is an essential component to feeling amazing in your clothing. And whenever retailers and brands make that process difficult, the result is often negative self talk and always frustration. This can happen thanks to the limited number of pieces available in certain size ranges- petite, tall, plus and especially petite plus.

Whether or not you are petite, defined in the US as 5’4” or below, you’ll find some real gems in this blog post. (As an added bonus, this post also features petite Poplin clients so you can dive into each woman’s style and see the magic of great fitting clothing and hear her perspective on working with Poplin.)

Before we begin, it’s helpful to truly understand the impact that having limited options has on a woman’s approach to personal style. Over the years, I’ve discovered that when a woman is limited to a small selection of pieces because of her size, she has often closed herself off to the idea of truly wearing what she wants. (This can also happen for women who don’t have access to desired retailers or brands because of their location or Trans women who are new to women’s clothing altogether.) Regardless of the reason, when a woman can’t even SEE the clothes she is interested in available to her, she an easily internalize that those styles aren’t for her. So, when I ask her to think aspirationally, if she could have any style without concerns about budget or lifestyle, she has no idea how to answer.

This is only one of the many reasons that fashion’s more inclusive approach to showing models of all body types and sizes is extraordinarily beneficial. Of course, there’s a long road ahead. But, we’re absolutely seeing progress.

Now, back to our original question: Should I buy petite clothing or buy standard sizes and have things tailored? The answer is: it depends or both, depending on who you are. Let’s dive in!

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The 31 Best Boho Pieces at the Nordstrom Anniversary Sale 2023

As a personal stylist for women, few events are as impactful as Nordstrom’s Anniversary Sale. Yes! Seattle is the home to Nordstrom HQ and that alone makes us love this sale. But, what truly sets anniversary apart from the others is that the sale consists of items for fall that are on sale first. When the sale is over, the prices increase. So, we have the opportunity to stock up on items that we’ll be wearing as the weather changes, rather than items that are from last season.

As a member of the Poplin community, you know that seeing something you like that is within your budget and available in your size is not reason enough to purchase it. The most important factor to determine whether or not you make a purchase is confirming that this piece communicates your authentic personal style and is available in a color that works for you. This color can bring you joy or be in your color palette. Ideally, it will do both.

Every woman has a unique authentic personal style and our goal is to help her harness that style and have the confidence to wear pieces that make her feel like the best version of herself. Anniversary is a great place to start that journey. The Poplin Pinterest Boards are another resource to get you there.

So this week, we’re combining the two. Each day we’ll share a blog post featuring my favorite items from the Nordstrom Anniversary Sale 2023 organized by style key words. You’ll see incredible finds in a range of price points and sizes for your Effortless, Minimalist, Edgy, Boho and Classic Style. So, get ready to shop and as always, let me know how it goes! Welcome to Day 5- Boho Style.

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How to Shop for the Best 46 #EdgyPieces at the Nordstrom Anniversary Sale 2023

Few events are as impactful as Nordstrom’s Anniversary Sale, at least when you are a personal stylist for women:) Yes! Seattle is the home to Nordstrom HQ and that alone makes us love this sale. But, what truly sets anniversary apart from the others is that the sale consists of items for fall that are on sale first. When the sale is over, the prices increase. So, we have the opportunity to stock up on items that we’ll be wearing as the weather changes, rather than items that are from last season.

As a member of the Poplin community, you know that seeing something you like that is within your budget and available in your size is not reason enough to purchase it. The most important factor to determine whether or not you make a purchase is confirming that this piece communicates your authentic personal style and is available in a color that works for you. This color can bring you joy or be in your color palette. Ideally, it will do both.

Every woman has a unique authentic personal style and our goal is to help her harness that style and have the confidence to wear pieces that make her feel like the best version of herself. Anniversary is a great place to start that journey. The Poplin Pinterest Boards are another resource to get you there.

So this week, we’re combining the two. Each day we’ll share a blog post featuring my favorite items from the Nordstrom Anniversary Sale 2023 organized by style key words. You’ll see incredible finds in a range of price points and sizes for your Effortless, Minimalist, Boho and Classic Style. So, get ready to shop and as always, let me know how it goes! Welcome to Day 4- Edgy Style.

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My 27 Favorite Minimalist Pieces from the Nordstrom Anniversary Sale 2023

As a personal stylist for women, few events are as impactful as Nordstrom’s Anniversary Sale. Yes! Seattle is the home to Nordstrom HQ and that alone makes us love this sale. But, what truly sets anniversary apart from the others is that the sale consists of items for fall that are on sale first. When the sale is over, the prices increase. So, we have the opportunity to stock up on items that we’ll be wearing as the weather changes, rather than items that are from last season.

As a member of the Poplin community, you know that seeing something you like that is within your budget and available in your size is not reason enough to purchase it. The most important factor to determine whether or not you make a purchase is confirming that this piece communicates your authentic personal style and is available in a color that works for you. This color can bring you joy or be in your color palette. Ideally, it will do both.

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Discover How to Communicate Your Classic Style with 75 Essential Pieces from the 2023 Nordstrom Anniversary Sale

As a personal stylist for women, few events are as impactful as Nordstrom’s Anniversary Sale. Yes! Seattle is the home to Nordstrom HQ and that alone makes us love this sale. But, what truly sets anniversary apart from the others is that the sale consists of items for fall that are on sale first. When the sale is over, the prices increase. So, we have the opportunity to stock up on items that we’ll be wearing as the weather changes, rather than items that are from last season.

As a member of the Poplin community, you know that seeing something you like that is within your budget and available in your size is not reason enough to purchase it. The most important factor to determine whether or not you make a purchase is confirming that this piece communicates your authentic personal style and is available in a color that works for you. This color can bring you joy or be in your color palette. Ideally, it will do both.

Every woman has a unique authentic personal style and our goal is to help her harness that style and have the confidence to wear pieces that make her feel like the best version of herself. Anniversary is a great place to start that journey. The Poplin Pinterest Boards are another resource to get you there.

So this week, we’re combining the two. Each day we’ll share a blog post featuring my favorite items from the Nordstrom Anniversary Sale 2023 organized by style key words. You’ll see incredible finds in a range of price points and sizes for your Effortless, Minimalist, Edgy, Boho and Classic Style. So, get ready to shop and as always, let me know how it goes! Welcome to Day 2- Classic Style.

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The 30 Best Pieces to Communicate Your Effortless Style from the Nordstrom Anniversary Sale 2023

As a personal stylist for women, few events are as impactful as Nordstrom’s Anniversary Sale. Yes! Seattle is the home to Nordstrom HQ and that alone makes us love this sale. But, what truly sets anniversary apart from the others is that the sale consists of items for fall that are on sale first. When the sale is over, the prices increase. So, we have the opportunity to stock up on items that we’ll be wearing as the weather changes, rather than items that are from last season.

As a member of the Poplin community, you know that seeing something you like that is within your budget and available in your size is not reason enough to purchase it. The most important factor to determine whether or not you make a purchase is confirming that this piece communicates your authentic personal style and is available in a color that works for you. This color can bring you joy or be in your color palette. Ideally, it will do both.

Every woman has a unique authentic personal style and our goal is to help her harness that style and have the confidence to wear pieces that make her feel like the best version of herself. Anniversary is a great place to start that journey. The Poplin Pinterest Boards are another resource to get you there.

So this week, we’re combining the two. Each day we’ll share a blog post featuring my favorite items from the Nordstrom Anniversary Sale 2023 organized by style key words. You’ll see incredible finds in a range of price points and sizes for your Effortless, Minimalist, Edgy, Boho and Classic Style. So, get ready to shop and as always, let me know how it goes!

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Fashionable Sun Protective Clothing for Under $100

Summer is here and that means it’s time to stock up on sun protective clothing. The challenge is that so many options are functional but not fashionable. Not to worry. Your very own personal stylist is here to help. Take a look at an assortment of my favorites. Whether you are looking for extended sizes, various lengths or just something that feels fresh, there are options for you. Have a great time out there.

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Not Loving Your Neck? Here's What to Do.

As a personal stylist for women, my conversations with clients go well beyond clothing. Naturally, we often discuss weight fluctuation, shifting identities and aging. Yes! There are a zillion clothing options for you to choose from and of course, flattering your frame has a major impact on how you feel. But the most important filter when choosing an item is whether or not it aligns with your authentic personal style. Does it fee like YOU? Does it feel like the YOU that you want to be, not the one that avoids risk of rejection or embarrassment. We’re talking about the you who wears that leather jacket or those wild shoes. Or perhaps this is the you that feels more comfortable in “menswear” or clothes that feel genderless. Whatever your innermost desire, that’s the you that the world deserves to see.

I’m in my late 40’s and am well aware of the changes in body, skin and hair that women my age are experiencing. Body acceptance is about loving your body where it is right now and finding beauty in it at every age and every size. This is absolutely achievable.

Body acceptance does not mean that you have to embrace changes that you don’t love. After all, we’ve got tools to address this. One of the most common concerns I hear from women over 45 is a sudden awareness of their necks. And not in a good way. When we’re younger, our necks aren’t really a thing and then one day… they are. So, if you’ve suddenly discovered your neck, here are some tips to help you love it again.

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What is Adaptive Clothing and Where Can I Buy Cool Adaptive Clothing?

As a personal stylist for women, my role is to really see someone. I’m here to listen to observe and then to create a helpful strategy for her to harness her authentic personal style and simplify her life. This highly personalized process includes a deep dive into her values (would she prefer to support BIPOC makers, female founders, sustainable brands?), her mindset (is she struggling to accept her body as it is now or does she lack confidence in her stylistic choices?) and her lifestyle (what actually works for her day to day?).

I spend a great deal of time listening, researching and sharing my knowledge with individual clients and the Poplin community. Sometimes, information is directly applicable to you, the reader. Other times, it makes more sense for a friend or family member and is worth sharing. And then there are times when the information may not feel applicable, but knowing it changes you in some small way. I’m curious which of these camps you fall into.

Few things are as inspiring to me as watching a woman with power use her voice to make the world better. Sure, you can negotiate world peace in your efforts to improve the planet. But, for many of us, day to day choices have a significant impact on the people around us and the future direction of society. The women who have put their energy into offering truly inclusive clothing are making big changes in the industry and changing the conversation around inclusivity.

In the past few years, inclusivity sparks thinking about brands who offer sizes for every body type. Universal Standard was a front runner in this journey and our culture is forever changed thanks to that brand and other like it. No longer do “straight sizes” end at 14. Many retailers offer pieces up to size 18 or well beyond. That’s real progress.

Amplifying brands with female founders and/or founders of color is another big part of our journey to true inclusivity. Venture Capitalists who fund these brands have propelled them forward. We can also thank shows like Shark Tank that give opportunities to folks who may not otherwise have them and retailers like Nordstrom who started selling lesser known brands and introduced them to a huge consumer base.

Now, it’s time to take our conversation about inclusivity in fashion to another level. Let’s talk about Adaptive Clothing.

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AAPI Brands You Need to Know Now

As a personal stylist for women, I can’t get enough of new, interesting brands. And as a human doing my best to live my values and help my clients do the same, few things are as exciting to me as discovering new brands that are making the world better with beautiful pieces AND a commitment to their values.

It’s true, I often have clients ask for more brands founded by women, people of color or other folks that don’t often have the same funding opportunities. If you are looking for new black owned brands making innovative pieces, this blog post is for you. Fortunately, we are also seeing an increased presence of creative brands with Asian American female founders. Let’s make sure they are on your radar, too. And rest assured, there are more coming everyday.

Before you dive in, you might be asking why it matters that a brand has women of color as founders, and that’s a fair question. Historically, women-led startups receive just 2.3% of Venture Capital funding. Every purchase you make from a brand with a female founder or a founder of color communicates to funders that there is a market for these ideas and that these founders should receive investment. Brands that are size inclusive are also sending a message to investors. We can’t do everything and it’s pointless to try, but when you are able, shopping your values (whatever they are) really does make a difference.

One more thing, you’ll also find brands embracing size inclusivity, sustainability, designed in the US and more on this list. It’s important to shop YOUR values, when the opportunity strikes, whatever those are. I find that including this information helps folks realize that they do care where or how something is made and may have not considered this before. We’re all evolving on so many issues. Ideally, these posts give you more information to marinate on and some super fun eye candy.

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Featured Client: Bridget

As a personal stylist for women, sharing client stories with the entire Poplin community is one of my very favorite things to do. Personal styling is an intimate business and I have been extraordinarily fortunate to work with hundreds of truly inspiring, kind, brave women who are beautiful on the inside and out. They say that things will happen when you need them to and Bridget was the perfect client for me at exactly the right time. A Creative who exudes generosity and strength, Bridget lives with intention soaking up every day. She went all in with the Amplified 360 Package. It includes the traditional services: Closet Edit, Uber Wishlist, Tailoring, Virtual Styling and Outfit Creation PLUS an Intimates Wishlist and a Photo Shoot. This is my attempt at making you feel like you were with us along the way. If you find half as much joy as I did, it will be a success.

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Finally! Pinterest Decoded

As a personal stylist for women based in Seattle, I’m all about teaching my clients how to dress themselves and leveraging technology to make getting ready as easy as possible. It’s true, technology can be a blessing and a curse sometimes. But, it’s all about how (and how much) we use it. Is it making our lives better? My goal is to ensure that when it comes to harnessing your authentic personal style and getting ready every day, the answer is a resounding, “yes!”

Each Poplin client has a password protected webpage just for her. It tells her instantly what pieces flatter her frame, what colors make her look her best and more. Her profile defines her authentic personal style, shows photos of outfits made from her new and existing pieces and is a vast resource for her moving forward. It includes a list of brands a retailers that are ideal for her and a collection of Pinterest boards that can inspire her when she’s ready to dream or to shop. Sure, the online profile is only available to Poplin clients, but if becoming a client isn’t in the cards for you right now, you still have access to those magical Pinterest Boards. They are organized by body type, personal style key words, values and a few bonuses just because. (I’m looking at you undergarments and loungewear boards.)

If you check out the Poplin Pinterest Boards regularly, you may think you’ve seen it all. But, with 45 boards, it’s easy to have missed some. So, here’s your chance to find some inspiration, outfit ideas, product options and just all around eye candy. And remember to pin from the blog to help drive more traffic to Poplin. Every action makes a difference, my friend. Thanks very much for being here and have a great time.

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How do I Know What Brands I Should Buy?

As a personal stylist for women, I get lots of questions about style from clients, readers, friends and members of the Poplin community. Recently, someone shared with me her struggles about brands. Here’s her question:

For people like me who have never really paid attention to brands but are now starting to get pricier/nicer clothes, I'm super curious about brand ethos and what it says if I wear that brand.

For example, I was out shopping for a winter coat to replace my beloved Michael Kors one that I got at Costco before I knew anything about the MK brand. Now I'm trying to replace it and wondering what an "Eddie Bauer" logo says about me vs... I don't know, a Kate Spade or a Eileen Fisher or a Canada Goose logo.

I'm starting to learn some brand ethos (Kate Spade is young but classic but colorful! Eddie Bauer is for people who actually go outside, Mark says!) but I have no idea about so many of them, and I'm hesitant to buy anything with any brand identifier in case I accidentally wear something that is not the vibe I want to convey! I envision myself going to a business meeting with the equivalent of JUICY on my butt and not realizing it ha! But so many clothes, especially outerwear, have some kind of identifier.

Excellent question! Fortunately, there are answers. Off we go!

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Know You've Got Style? Here's How to Take it to the Next Level

As a personal stylist for women, my job is to help each client ensure that what is on the outside aligns with what is on the inside. At Poplin, we’re all about helping you communicate your authentic personal style, understand what flatters your frame and find makers that align with your values, whenever possible. And we do all this while walking the walk. It’s not about perfection. It’s about progress. And, it’s about making every day just a little bit better than the one before, whenever we can. Because when you wear clothes that feel like YOU, you’ll have more self confidence and show up in the world differently. You’ll know who you are and unequivocally understand that what you have to say matters. You’ll know what it likes to feel seen. Feeling good about how you look isn’t an indulgence, it’s a must have.

But what if you already feel great about how you present yourself to the world? What then? Well, I’ve got news for you. It’s time to take your style to the next level.

Earlier this week, I spoke at the Ellevate Network’s Evening of Style at the Armoire Headquarters. It got me thinking about some things I’d love to remind you of, Dear Reader. So, off we go!

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Simplify Your Wardrobe with these Cozy Pieces that Align with Your Values

As a personal stylist for women based in Seattle, few things come up in conversation as often as comfort. Feeling good about how you look does not have to mean being uncomfortable. The key is finding pieces that communicate your authentic personal style, flatter your shape, align with your values AND work with your lifestyle. Sound like a tall order? That’s what Poplin is for. We’re here to create a strategy for you to get dressed with ease everyday.

A client recently reached out to me about packing for an international trip. She wanted to look as amazing as she does each day, but be comfortable enough to fall asleep on the plane. She also likes to support brands and retailers who care about equity and inclusion. So, we like to opt for brands that have female women of color founders, give back to applicable causes and/or include models of color and all body types.

I was ELATED to share my latest obsession, LEZÉ THE LABEL.

Founded by two women of Asian decent, this brand has a limited number of silhouettes that are flattering on most body types and feel fresh. All the while, they are insanely comfortable as they are made from super soft fabrics. Pieces are sustainable, size inclusive and even Oprah recognized the brand by crowing a handful of items amongst her “Favorite Things.” If Oprah’s on board, it’s time to take notice.

Below is a collection of my go-to’s. While you are on the site, enjoy the gender neutral options and travel sets.

Before you dive in, you might be asking why it matters that a brand has women of color as founders, and that’s a fair question. Historically, women-led startups receive just 2.3% of Venture Capital funding. Every purchase you make from a brand with a female founder or a founder of color communicates to funders that there is a market for these ideas and that these founders should receive investment. Brands that are size inclusive are also sending a message to investors. We can’t do everything and it’s pointless to try, but when you are able, shopping your values (whatever they are) really does make a difference. Okay, to the clothes!

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The Universally Flattering Cut that Minimizes Your Stomach and Celebrates Your Curves

As a personal stylist for women, I’m all about giving each client concrete tools to help her look and feel her best every day. Her clothes should communicate her authentic personal style and give her confidence. Each piece should flatter her frame and whenever possible, align with her values.

My client, Jane, was ready for a change. It was time to elevate her look and embrace her feminine side in a sophisticated way. After going through a divorce, she was ready to wear clothes that made her feel confident, sexy, edgy and still functional for life with her little one. As a woman in her early 40’s, she opted for pieces that felt appropriate and pretty, but often ended up feeling forgettable. Her closet edit revealed 50’s inspired fit and flare dresses with some bohemian pieces thrown in.

Giving her both the permission and the tools to embrace her feminine side and celebrate her figure transformed the way she showed up at work and in life. In her words,

“Working with you has given me so much confidence. I wore one of the All Saints dresses yesterday to work.  OMG.  I could have hugged you, I felt so great.”

In the case of this All Saints dress, the secret is ruching.

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Must Have: Negative Underwear

As a personal stylist for women based in Seattle, I spend a great deal of my time creating online shopping lists for clients. We call them Uber Wishlists. If you haven’t already seen them, check out some samples from real Poplin clients.

Yes! We create lists that supplement her existing collection and create a cohesive, user friendly and inspiring wardrobe. Fun Fact: We also create Intimates and Loungewear lists. When the weather is cold, those are some of my favorites. The past few months I’ve become completely OBSESSED with Negative Underwear. The pieces are luxurious, super soft and equally sexy. Most of them are sheer! Yes, you can. The colors are spectacular and I’m personally VERY enthusiastic about the Whipped Collection, especially the base layers.

I recently recommended them to my client Isa. At first she was apprehensive because they are an investment. Then her order of a handful of items came and she sent me this text.

OH MY GOD THE NEGATIVE UNDERWEAR…. OMGGGGGGG OBSESSED.

And then she ordered lots more from the company. I had Negative Underwear on my Christmas list and was ELATED when my husband got me a loungewear set. So, it’s only right that I share this magic with you, Dear Reader with a discount code of course. Enjoy!

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5 Ways to Ensure You Feel as Good as You Look at the Holiday Party

Being a part of a community of driven, kind and philanthropic women is a true gift to me. One of my favorite members of that community is realtor, connector and all around community bad ass, Cassie Walker Johnson. The content below was shared with Cassie’s community first as part of her amazing monthly newsletter. I read it every time, not just because she’s a friend, but because I love the content ranging from trends in the housing market to giving back and tips for the family. Sign up now and be entered to win a gift basket filled with items from her favorite local businesses including a $50 gift card to my ideal retailers for sustainable hosiery, Swedish Stockings. And hey, have fun at that holiday party!

As a personal stylist for women, I spend a great deal of timing helping each client ensure that her overall look not only communicates her authentic personal style, flatters her shape and reflects her values; but also that her pieces are functional for her life. Here in Seattle, it’s easy to sacrifice style for comfort, but that’s really not necessary.

If it’s time to shop for your upcoming holiday party, be sure to opt for pieces that flatter your frame and communicate your style. Now, let’s dive into how we’ll make sure you are comfortable, too.

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The Most Flattering Jeans for Your Body Type

As a personal stylist for women, I know what struggle it can be to find a great pair of jeans. They should make you look and feel your best, celebrate your shape and communicate your authentic personal style. The ideal denim is comfortable, flattering and makes you feel like you.

Balancing all of that can be tricky and with evolving trends, it may feel daunting. Not to worry! We’ve got you covered. Here are the most flattering jeans for every figure. Start with your body type then choose a pair that aligns with your styles and values. Enjoy!

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